APOC® brand helps building pros build in-demand skills, get hands-on with leading roof construction and restoration products, deck/concrete waterproofing solutions
ICP invites residential and commercial construction professionals to visit its new training facility in Phoenix. Now local contractors and distributors can explore ICP’s full line of building and maintenance solutions up close—including white, reflective roof coatings—while learning how best to apply the products that homeowners and businesses are asking for.
The new training center at 3950 W. Adams Street offers 2,300 square feet of space dedicated to making visitors comfortable with the latest APOC® roofing primers, adhesives and sealants, along with proper application techniques. Attendees can also learn about Pli-Dek® waterproof deck coatings and Polyset® roof tile and commercial adhesives from ICP that give pros more convenient, proven options for ensuring a job done right the first time.
“There is strong building activity throughout the Southwest, and now contractors can schedule time with our experts who will equip their crews with the right skills to take advantage,” says Johnny Walker, National Technical Manager for ICP. “Our commitment is to safe, proper, no-cost workforce training with what we believe is one of the most practical, hands-on programs anywhere.”
For area home and building owners, white reflective roof coatings that lower energy costs and keep homes cool are in high demand. ICP’s decision to open a new training center in Phoenix directly supports builders and contractors looking to replicate these benefits and more with products engineered for productivity, performance and energy efficiency.
Training sessions can now be scheduled per contractor request, with a full calendar of dates coming to APOC.com later this year. Sessions are led by some of ICP’s most experienced installers and can be tailored to crews of all skill levels with a focus on the specific work to be performed. To learn more visit icpgroup.com where visitors will also find coatings, adhesives and sealants for practically any building need.
“The training center was built as a gathering place with a goal to not only educate on technical know-how, but also as a meeting place to connect the roofing community to real opportunities," says Jessica Gonzalez, Director of Sales Southwest US, Roofing and Waterproofing Pro Distribution. "Understanding how to use the products and in what situations they are most beneficial will undoubtedly translate into business success.”
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