LaunchPM Names Mike DeFranco Director of Project Management

LaunchPM, a Scottsdale-based third-party owner's representative and commercial project management firm specializing in ground-up construction, tenant improvements, and workspace strategy promotes longtime employee Mike DeFranco to the newly added position, Director of Project Management. In this new role, DeFranco will oversee the company’s team of project managers and coordinators and support national growth.

DeFranco is an Arizona native and Arizona State University graduate that holds a Bachelor of Science in urban design and urban regional planning. He joined LaunchPM in 2018 as a project manager and rose to Senior Project Manager in 2025. Prior to joining LaunchPM, DeFranco worked for a leading cabinetry company, honing his skills and craftmanship in woodworking and experience supervising and managing installations. During his eight years with LaunchPM, DeFranco has managed multi-million-dollar projects in healthcare, manufacturing, and office sectors.

“Mike’s work ethic and attention to detail are highly valuable attributes. His understanding of project management and effective communication skills make him ideal for taking on this new role of director,” states Beth Scarano, CEO and principal of LaunchPM.

LaunchPM is headquartered in Scottsdale at 6900 Camelback Road, Suite 1060. The company manages commercial construction projects for clients throughout the U.S. from planning through move-in. Its portfolio includes clients in a wide variety of market sectors including healthcare, office, education, industrial and nonprofit. To learn more about LaunchPM and its services, visit launch-pm.com.

About LaunchPM

LaunchPM is a leading solution provider specializing in owner’s representation for commercial construction projects. The Scottsdale, Arizona-based firm manages tenant improvement and ground-up buildouts across healthcare, corporate, industrial, education and retail sectors. Founded in 2012 by Principal and CEO Beth Scarano, the firm oversees projects from initial planning through completion. To learn more, visit launch-pm.com.